by robblackie | 25 Aug, 2021 | Research
What the media covers matters. Directly and indirectly it influences government policy and company decisions. So what is discussed in the media, and when it is discussed, matters. So it’s helpful to be able to predict what will appear in the media. Predicting what...
by robblackie | 26 Jan, 2021 | Research
Who influences Biden transition team UK We analysed 68,383 Twitter accounts followed by 150 Biden agency transition team members, to find out who influences team Biden in the UK. To be the first to read our next report, sign up to our mailing list. To download...
by robblackie | 24 Nov, 2020 | Research
How can scientists influence government science policy? They can directly influence through their owned media channels. But they can also indirectly influence through search, media and other experts.
by robblackie | 18 Sep, 2020 | Research
Scientists who care about their reputation should use social media. And if they care about their impact. Darwin once said that “general and popular treatises are almost as important for the progress of science as the original work”. Today he would be on Twitter. If...
by robblackie | 3 Oct, 2019 | Research
The text of my speech to the Business Insider Inside Trends conference in Warsaw can be found here:https://twitter.com/robblackie_oo/status/1179378135365750789 “Fascinating thread on the President’s personal marketing strategy”Zach Purser-Brown, Washington...
by robblackie | 15 Aug, 2017 | Research
The annual Ofcom Communications Market Report is a treasure trove of data on how the UK behaves. I find myself regularly referring to it through the year as I work to distinguish hype from real trends. Facebook-Google is dominant Among Android users 9 of the top 10...
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