Hello – I’m Rob Blackie.
I do strategic marketing and communications for biotech companies from startup to IPO. I work with a small team of global marketing leaders.
- External affairs strategy – helping organisations model the value of their external affairs, and understand what they should (and shouldn’t) do.
- Driving excellent delivery – restructuring processes and team, cutting costs and driving high performance.
- Competitive messaging – combining lessons from branding and political techniques
Published or quoted in Stat, Management Today, the Wall Street Journal, Wired, Politico the BBC and The Guardian, among many others.
Evan Davis, now presenting the BBC’s PM programme, said of my early work on messaging:
“[He has] an ideology and an axe to grind. But the grinding is so gentle, it is easily disregarded and the underlying points adopted as one’s own.”
You can find full details of my background on LinkedIn here.